It helped to know that I am not alone and that there are other like-minded women leaders out there.
New York, NY

It helped to know that I am not alone and that there are other like-minded women leaders out there.

The Managing Partner Forum is a go-to resource for not only what’s currently important to law firm leaders, but how law firm leaders are dealing with the issue of the moment and preparing for those of the future.

We have enjoyed working with John Remsen and his talented team. The Managing Partner Forum provides excellent content that truly assists in operating a successful business in today’s challenging environment.

The MPF programs always provide relevant, timely educational content. They are high energy and interactive which makes them fun to attend, too.

Great conference, thank you for the invitation.

The information sharing at the MPIEs is especially valuable.

My partner and I really enjoyed the conference and we look forward to attending again next year.

Connecting with other firm leaders, as it felt more like a ‘retreat’ than a ‘conference.’ Fantastic format allowed for great information and advice sharing.

I go to a lot of conferences, and your event is the one I look forward to and gain the most from each year. The power of this group is incredible. So privileged to be a part of it. Thank you for what you do for our industry.

Connecting with other firm leaders, as it felt more like a ‘retreat’ than a ‘conference.’ Fantastic format allowed for great information and advice sharing.

ATL was a great time, and I really enjoyed the conference, as always.

That was my first experience at the conference, and it was tremendously valuable.

Great job! Keep it going. Thank you for the excellent work you do for the profession.

The collegiality and brainstorming opportunities can’t be beat.

The MPF Conference is always a great event. The MPIEs and Workshops were really good this year.


The program topics are timely and well presented. Every time I attend, I learn something new.

MPF is on top of the issues facing firm leaders, often before we even see them coming in our own firms, and provides timely advice from industry experts to see us through them.

I highly recommend the MPF Leadership Conference. I’ve participated many times, as have several of my partners. We leave with new ideas and fresh perspectives every time.

Hands down the best leadership conference for managing partners I’ve ever attended.

This is my 12th or 13th time attending, and it’s always the best conference I attend every year.

The MPIEs are interesting, informative and very useful!

I look forward to this Conference every year. It really helps me to be a more effective firm leader.

MPF provides tremendous value and excellent resources. Great information. Great speakers. Great networking opportunities.
Below (in reverse chronological order) is the archive of “Tony’s Tuesday Tips” we distribute to members every Tuesday morning.
In partnership with law firm AI expert Tony DeSimone, our goal is to help you and your firm cut through the clutter, leapfrog your competition, and improve the profitability of your firm. These 5-minute videos will help you do just that. Click on the links below for the on-demand videos.
A recent survey found that 35% of employees are bringing their own generative AI tools into work, often without their employer’s knowledge, and I’m seeing this happen regularly. That creates real risk because untrained users can trigger hallucinations or leak confidential data, so every firm needs an AI usage policy in place and must train everyone on safe, effective use.
Tony highlights how rapidly generative AI evolves, using Midjourney’s 15-month leap from abstract to lifelike images as proof that tools improve fast, encouraging users to stay patient and keep testing. He demonstrates Microsoft Copilot’s powerful integration across Outlook, Word, Excel, and PowerPoint, showing how it securely automates writing, data analysis, and presentations directly within Microsoft 365.
Tony’s Tuesday Tip explains how law firms can use HeyGen to create realistic AI avatars that help camera-shy team members produce professional, multilingual videos quickly and efficiently for marketing, communication, and training.
In this week’s MPF AI Community Tony’s Tip, Tony highlights a major U.S. law firm’s costly mistake caused by AI-generated errors, emphasizing the urgent need for proper AI training, citation checks, and human auditing to prevent similar issues in legal practice.
Tony celebrates the one-year anniversary of the MPF AI community and thanks members for their support. Moving forward, Tony’s Tuesday Tips will expand to include more interviews and demonstrations of legal generative AI tools used by law firms. These sessions aim to help the community learn faster and discover new software. Tony invites members to participate by sharing how their firms use AI or by leading training workshops. He closes with appreciation and enthusiasm for the year ahead.
In part two of Tony's conversation with Joshua Driskell, he explains how his firm stays current with AI by maintaining an internal user group that approves new tools, offering monthly AI training, and enforcing strict policies to protect client data. He concludes with a cautionary story where opposing counsel was sanctioned for submitting AI-generated legal documents, reinforcing the need for human oversight when using generative AI.
Tony talks with Joshua Driskell, Managing Partner of Lagerlof LLP, about how his firm integrates AI tools like Fyxer AI, CoCounsel, Copilot and Spellbook into their daily legal practice. Josh shares practical examples of how these tools improve efficiency, enhance client communication, and maintain confidentiality, while also discussing the importance of responsible AI use in law.
Tony explains how leading law firms are integrating generative AI into their operations by adopting AI features within existing legal software, prioritizing confidentiality with tools like Microsoft Copilot, enforcing clear AI policies, training teams, and offering client opt-out options.
In part two of Tony’s interview with Stephen Barham and Stephen Adams of Chambliss Law, they share real use cases of generative AI in legal practice, how they mitigate risks like hallucinations, and what the future of AI means for law firms and new associates.
In the MPF AI Community Tuesday Tips with Tony DeSimone, Stephen Barham (President and Managing Shareholder) and Stephen Adams (Shareholder) of Chambliss Law discuss their adoption of Hatz.AI, NetDocs’ IndyMax, and Microsoft Copilot, along with firm policies, training, and client transparency around generative AI.
Tony explains a new legal risk every law firm should know about. Because of the ongoing New York Times lawsuit, ChatGPT users (except Enterprise and EDU) can no longer truly delete their chats - OpenAI is required to keep them. This means anything entered could be subpoenaed. The video breaks down what this means for law firms and why teams need to be extra cautious.
In this conversation, Jeff shares his perspective on the biggest concerns around lawyers using generative AI, with confidentiality at the top of the list. He also highlights how his firm is beginning to explore AI for non-confidential tasks, while recognizing that structured training is still needed and adoption is inevitable for the future of legal practice.
Tony interviews a member of the MPF AI Community - Jeff Loeb, President and Managing Director of RichMay in Boston. The discussion covers how his firm is adopting generative AI tools such as Westlaw Precision, Westlaw Co-Counsel, and Microsoft Copilot. Jeff shares candid insights on value versus cost, where the tools fall short, and why confidentiality drives every decision.
Tony highlights seven major ways generative AI will reshape the legal industry in the next 12 months:
1) Generative AI is no longer optional. 2) AI agents enter the workforce. 3) Employees already using AI without policy. 4) Prompt engineering as a core legal skill. 5) Client expectations shift. 6) AI augments, not replaces jobs. 7) IT evolves into AI oversight.
Tony highlights the rapid growth of generative AI use cases, especially in the legal field, and called for volunteers to share how they’re using these tools. He featured a groundbreaking Arizona case where an AI avatar of a deceased veteran delivered his own impact statement in court, demonstrating both the emotional power and ethical considerations of AI in legal proceedings.
Last week on the Theo Von podcast, OpenAI CEO Sam Altman highlighted that while many people use ChatGPT as a therapist or advisor, those conversations are not protected by legal privileges like attorney-client or doctor-patient confidentiality. Lawyers should remind their teams and clients that AI tools are not bound by confidentiality laws, and using them for sensitive topics can carry unintended legal risks.
Tony urges managing partners to rethink every standard operating procedure through the lens of generative AI, using a “Working With Me” document as a prime example—now creatable in just five minutes via a custom GPT chatbot—to drive leadership clarity and operational efficiency.
Tony addresses recent criticism for his tip from three weeks ago over his view that Search Engine Optimization (SEO) is being replaced by what he calls Answer Engine Optimization (AEO). He explains that as generative AI tools like ChatGPT become multimodal and personalized, content will be prioritized not just for accuracy, but for format preference—meaning businesses must start producing video, audio, and well-tagged summaries to remain visible.
Tony discusses the latest developments regarding generative AI, noting that 16 states, along with the ABA and Washington DC, have issued opinions or guidelines emphasizing responsible usage rather than banning AI. It's crucial for lawyers to ensure AI platforms protect confidential information and seek client consent before using sensitive data.
Tony explains how generative AI now outperforms most law students, prompting law firms to redefine new hire roles to focus on AI oversight, workflow improvement, and human-centric skills like emotional intelligence, ethics, and strategic thinking.
Generative AI is transforming how law firms market themselves by making it easy to create professional-grade video content, which is critical as we shift from Search Engine Optimization (SEO) to Answer Engine Optimization (AEO). Firms that rely only on text-based blogs risk becoming invisible to AI assistants favoring short-form video, making tools like Google’s Veo an essential resource for staying visible and competitive.
Tony shares a comprehensive 5-page AI usage policy draft tailored for law firms, emphasizing security, client trust, and ethical compliance.
Tony shares insights on how law firms and other organizations can assess candidates’ generative AI (GenAI) capabilities during interviews. He cites recent KPMG data showing that firms using GenAI report gains in creativity, efficiency, innovation, and revenue generation.
Tony shares his latest spreadsheet tracking generative AI legal products, including their pricing, free trials, and capabilities. He emphasizes the importance of security and encryption, especially for law firms handling sensitive information. Please check the link and let him know if you find any errors (it's his first draft) or have suggestions for new tools.
Lawyers citeing fake cases due to AI hallucinations is a problem that’s now surfacing almost weekly across the legal industry. Even top-tier legal tools like Lexis and Thomson Reuters are affected, with a Stanford study showing hallucination rates up to 35%. Tony emphasizes that while generative AI can save time, it must be used with caution and proper verification.
We break down how anyone can become a skilled prompt engineer by understanding how large language models (LLMs) work and how to communicate with them clearly and effectively. Through real-world examples, this session teaches the essential elements of crafting powerful prompts that lead to precise, high-quality AI outputs across tools like ChatGPT.
Law firms should be cautious about overpaying for Lexis and Westlaw's generative AI tools, which many firms say aren’t worth the cost. Instead, explore the growing number of legal AI startups offering free trials, affordable single-seat options, or beta programs.
Tony highlights the urgent need for law firms to implement generative AI usage policies, especially given the risks of employees unknowingly exposing confidential information through unregulated tools. He recommends forming a Generative AI beta team led by a dedicated AI leader to foster accountability, encourage safe AI adoption, and continuously evaluate emerging tools.
Over a third of employees quietly use personal generative AI tools at work, leaving firms vulnerable to hallucination driven errors and confidentiality breaches because staff haven’t been trained on the technology’s risks. Draft an AI usage policy (my chatbot streamlines this with ABA + state guidelines), roll it out firm wide and train everyone.
Tony walks us through a 7-step system to mitigate or even eliminate hallucinations when using generative AI for research, especially now that newer models like O3 are more powerful but also more prone to hallucinating.
An AI entrepreneur attempted to use a generative AI lawyer avatar in court without disclosing it to the judge, sparking outrage and a sharp rebuke for misleading the court. While this case was the first of its kind, it signals the legal industry's inevitable transformation by AI, making training and ethical use of these tools more critical than ever.
Google’s updated Notebook LM is an AI-powered research assistant that can synthesize large documents, deliver source-grounded responses, and generate accurate summaries with linked citations to minimize hallucinations.
A recent survey of 800 executives and 800 employees revealed serious disconnects between leadership and employees regarding Generative AI adoption. Firms that invest in structured training and policy development will not only reduce risk but attract and retain talent in the AI era.
Search Engine Optimization is evolving into Answer Engine Optimization, where AI delivers one tailored response in the user’s preferred format. Law firms need to diversify content beyond just blogs—adding video, audio, and text.
Now available for paid users. The key improvements include:
Higher accuracy: GPT-4.0 had 38% factual accuracy, while GPT-4.5 improves to 62%.
Fewer hallucinations: GPT-4.0 had a 62% hallucination rate, whereas GPT-4.5 reduces it to 37%.
More creativity: GPT-4.5 is OpenAI’s answer to Claude, known for its creative capabilities.
ChatGPT's new Deep Research feature, available to paid users, significantly enhances research capabilities by generating more detailed, sourced, and citation-backed responses compared to standard ChatGPT 4.0.
Google AI Studio's new real-time teaching feature, allows users to receive live step-by-step guidance on using any software, making learning new tools, including generative AI, more accessible.
ChatGPT's new Scheduled Tasks feature allows users to automate regular research, updates, and reminders by creating customized AI-powered tasks that deliver results.
Tony discusses the necessary security levels for using generative AI in law firms. He emphasizes that firms should never input confidential or proprietary data into generative AI unless it's encrypted and suggests using Microsoft 365 as a security benchmark.
Google's AI-powered research tool, can help lawyers efficiently organize legal documents, create summaries, timelines, and briefing docs, generate AI-driven insights from state bar guidelines, and even convert information into an audio podcast, all while emphasizing that users should avoid uploading confidential data.
Are generative AI tools inherently biased? The answer is yes, due to three main types of bias.To mitigate bias, Tony recommends treating AI outputs like human work—always review, make adjustments, and never assume the output is 100% complete. This approach ensures more accurate and balanced results.
New York, Pennsylvania, California, Florida, New Jersey, Texas, Illinois and the ABA have issued guidance on the use of generative AI in law. Additionally, five Canadian provinces have shared similar guidelines, reflecting the global nature of generative AI and its increasing integration into legal practice, making its adoption critical for law firms.
Tony highlights how to use ChatGPT-4 for email editing, emphasizing how it improves communication, saves time, and ensures professionalism.
Tony provides an updated walkthrough of the latest ChatGPT interface. It highlights new features like Projects for organizing threads, the GPT store, and the use of tools such as voice mode, reasoning, and Canvas for enhanced functionality.
On this week's Tuesday Tip, Tony highlights ChatGPT's new "Canvas" feature, an innovative tool for creating documents, contracts, and long-form writing, making it easier to collaborate with AI directly in your workspace.
Tony shows you a crucial ChatGPT privacy setting that's turned ON by default and why you should consider turning it off! This simple change could help protect your data while still getting the full ChatGPT experience.
ChatGPT celebrates its second birthday on November 30, 2024, while Elon Musk's AI competitor, Grok, is preparing to release Grok 3.0 in December, marketed as the world's most powerful AI with a focus on legal intelligence.
This video demonstrates how to create a custom GPT using ChatGPT and introduces Tango, a powerful tool for creating standard operating procedures (SOPs). By combining these tools, you can streamline workflows and boost efficiency, especially in law firms.
ChatGPT allows users to interact with pre-existing chatbots and even create their own personalized AI assistants, called "MyGPTs," which can help with a variety of tasks. Tony demonstrates how to create a custom chatbot (MyGPT) in under five minutes.
Learn how to effectively use ChatGPT by incorporating it into your daily routine and leveraging its capabilities to enhance productivity. Take note of the importance of asking questions, creating habits, and understanding the technology's limitations to maximize its value. Implement these tips to stay ahead in utilizing generative AI tools.
Canvas is part of the ChatGPT 4.0 upgrade, available in the paid version. Tony encourages users to upgrade if they haven’t already, emphasizing the value of the investment. Canvas accelerates document completion by making editing more intuitive. Tony notes that lawyers are especially excited about this feature’s potential to streamline their work.
Tony discusses how search engine optimization (SEO) is transitioning into "Answer Engine Optimization" (AEO) in the world of generative AI. He emphasizes that AI assistants will streamline searches to provide personalized, direct answers, moving away from traditional keyword-based searches.
Tony walks us through the steps, starting with accessing ChatGPT’s Explorer on the left-hand side and then entering the GPT creation area. He explains that there are millions of GPTs already created, but he demonstrates how to build our own.
AI hallucinations exist because of the generative part of AI programming. Wherever there is a gap of information, AI will fill the gap with what it believes should be there, and sometimes gets it wrong. In this video, Tony gives us five practical tips on how to avoid them.