Resources

Profitability

Curated articles, White Papers, and books on billing, pricing, collections, and the metrics that drive firm profitability.
~ Cristina Gonzalez, Esq.

It helped to know that I am not alone and that there are other like-minded women leaders out there.

Capital Partner | Linebarger Goggan Blair & Sampson
New York, NY
~ John E. Harrity, Esq.

The Managing Partner Forum is a go-to resource for not only what’s currently important to law firm leaders, but how law firm leaders are dealing with the issue of the moment and preparing for those of the future.

Co-Managing Partner | Harrity LLP
Fairfax, VA
~ Heather L. Rosing, Esq.

We have enjoyed working with John Remsen and his talented team. The Managing Partner Forum provides excellent content that truly assists in operating a successful business in today’s challenging environment.

Founding Partner | Rosing Pott & Strohbehn
San Diego, CA
~ Lisa Ramsay Cole, Esq.

The MPF programs always provide relevant, timely educational content. They are high energy and interactive which makes them fun to attend, too.

President & Managing Shareholder | Lewis Thomason
Nashville, TN
~ Mark A.B. Carlson, Esq.

Great conference, thank you for the invitation.

Chief Growth Officer | Baker Donelson
Atlanta, GA
~ Kellie L. Howard, Esq.

The information sharing at the MPIEs is especially valuable.

Chief Executive Officer | Collins Einhorn Farrell PC
Southfield, MI
~ Eileen R. Fullerton, Esq.

My partner and I really enjoyed the conference and we look forward to attending again next year.

Managing Partner | Fullerton Beck LLP
White Plains, NY
~ Ms. Natasa Karambatsos

Connecting with other firm leaders, as it felt more like a ‘retreat’ than a ‘conference.’ Fantastic format allowed for great information and advice sharing.

Managing Partner | KRB Lawyers
Montreal, QC
~ Charles B. Jimerson, Esq.

I go to a lot of conferences, and your event is the one I look forward to and gain the most from each year. The power of this group is incredible. So privileged to be a part of it. Thank you for what you do for our industry.

Chief Executive Officer | Jimerson Birr, PA
Jacksonville, FL
~ Linda Perez Clark, Esq.

Connecting with other firm leaders, as it felt more like a ‘retreat’ than a ‘conference.’ Fantastic format allowed for great information and advice sharing.

Managing Partner | Kean Miller
Baton Rouge, LA
~ Evan D. Schein, Esq.

ATL was a great time, and I really enjoyed the conference, as always.

~ Parker J. Lavin, Esq.

That was my first experience at the conference, and it was tremendously valuable.

Founding Member | Lavin Rindner Duffield LLC
St. Simons Island, GA
~ Whitney Cunningham, Esq.

Great job! Keep it going. Thank you for the excellent work you do for the profession.

Managing Partner | Aspey, Watkins & Diesel PLLC
Flagstaff, AZ
~ Russ Brown, Esq.

The collegiality and brainstorming opportunities can’t be beat.

Managing Partner | Brown Fox PLLC
Dallas, TX
~ Talon J. Powers, Esq.

The MPF Conference is always a great event. The MPIEs and Workshops were really good this year.

~ William O. London, Esq.

I love this conference!

Partner | Kimura London & White LLP
Irvine, CA
~ Eileen M. Letts, Esq.

The program topics are timely and well presented. Every time I attend, I learn something new.

Partner | Zuber Lawler
Chicago, IL
~ Ms. Lisa Armstrong

MPF is on top of the issues facing firm leaders, often before we even see them coming in our own firms, and provides timely advice from industry experts to see us through them.

Managing Partner | SBA Lawyers LLP
Kitchener, ON
~ Thomas C. Grella, Esq.

I highly recommend the MPF Leadership Conference. I’ve participated many times, as have several of my partners. We leave with new ideas and fresh perspectives every time.

Past Managing Partner | McGuire Wood & Bissette
Asheville, NC
~ Robert A. Young, Esq.

Hands down the best leadership conference for managing partners I’ve ever attended.

Managing Partner | English Lucas Priest Owsley
Bowling Green, KY
~ Marc D. Chapman, Esq.

This is my 12th or 13th time attending, and it’s always the best conference I attend every year.

President | Dean Mead
Orlando, FL
~ Wilbur E. Johnson, Esq.

The MPIEs are interesting, informative and very useful!

Partner | Clement Rivers, LLP
Charleston, SC
~ Jason P. Waguespack, Esq.

I look forward to this Conference every year. It really helps me to be a more effective firm leader.

Managing Director | Galloway Johnson
New Orleans, LA
~ Jason M. Casini, Esq.

MPF provides tremendous value and excellent resources. Great information. Great speakers. Great networking opportunities.

Past Managing Partner | Whitfield & Eddy Law
Des Moines, IA

Resources

THE MOST PRESSING ISSUE, BY FAR

We recently asked 140 managing partners a very simple question: “What is your most pressing issue?”

By far the #1 answer, with 55% of the vote, was “Improving Firm Profitability.”

Few things in life make the firm’s partners happier. But that hasn’t been an easy thing to do in today’s economy.

The collection of resources we’ve assembled in this section provides proven strategies and tactics to improve your law firm’s long-term (and short-term) profitability.

2025 Bright Insight

Cushman & Wakefield

Cushman & Wakefield’s annual law firm benchmarking survey on office space usage and more. The 19-page report highlights:

Real Estate and Office Space Trends
The legal sector continues to lead office leasing, with firms signing record amounts of long-term, high-quality leases. Firms prioritize spaces that attract talent, foster collaboration, and share knowledge. New leases feature efficient layouts and modern amenities to meet changing workplace needs. 

Hybrid Work and Legal Space Strategy

Law firms are emphasizing in-office work, with 56% expecting attorneys on-site at least three days a week. Offices remain vital for collaboration, relationship-building, mentorship, and productivity, with redesigned spaces supporting both focus work and teamwork. 

Impact of Artificial Intelligence and Technology

AI adoption is growing, with 50% of firms using it and a third planning to implement it in the near future. AI is being applied to research, document management, and predictive analytics, boosting efficiency. Technology spending now accounts for 4% of revenue and is expected to rise, signaling the legal sector’s ongoing tech transformation. 

Sector Outlook: Opportunities and Challenges

AmLaw 200 firms report strong growth and have optimistic expectations for the near future. Larger firms have a focus on expansion through tech and talent acquisition. Flexibility, pay, and mentorship are key to attracting associates.

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WHITE PAPERS
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The Impact of Generative AI on the Billable Hour

Perplexity

According to Tony DeSimone, our MPF resident guru on all things Generative AI, the top AI Chatbots dominating the market are:

  • ChatGPT – 60% market share
  • Microsoft Co-Pilot – 14%
  • Google Gemini – 13%
  • Perplexity – 6% (and growing fast)

Click here for more details. But how is Generative AI impacting the traditional law firm billable hour? Our MPF Featured Article explores this very question with a detailed response from Perplexity AI. 

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ARTICLES
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Pandemic KPIs – Some New, Some Old but All Relevant

Stephen Mabey, CPA, CA

According to Peter Drucker, the legendary management guru, what gets measured gets done and what gets measured improves. As a law firm, what does your firm measure? As a law firm managing partner, which KPIs (if any) do you closely monitor? With whom do you share this information? And in what manner do you share it? Steve’s article presents a few KPIs that may be especially important to measure during times of uncertainty and change.

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ARTICLES

The COVID Crisis Law Firm Layoff Tracker: What’s Your Firm Doing to Survive?

Above the Law

The unforeseen spread of the Coronavirus Pandemic has sent law firms – both large and small – scrambling for survival. In addition to work-at-home arrangements, law firms have adjusted by slashing expenses, applying for PPP loans, and implementing reductions of partners draws, salary cuts, furloughs and layoffs. Since March, our friends at Above the Law have been maintaining a growing list (now more than 100 US firms) of how BigLaw is managing the situation.

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OTHER RESOURCES

The Midsize Law Firm Performance Report At the Forefront of a Pandemic

Patrick Johansen, LawFirmPricing.com 

This is Patrick’s inaugural issue of a White Paper series he’s calling The Midsize Law Firm Performance Report. Fifty-two (52) law firms participated in his survey asking about how they are dealing with the current pandemic. 60% of participating firms were in the 50-100-lawyer size range. Most were located in the Northeast and Midwest regions of the country. 

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WHITE PAPERS

2020 Report on the State of the Legal Market

Georgetown Law and Thomson Reuters

Every year, there are a handful of “state of the profession” reports that we think every managing partner and law firm leader should read and digest. This is one of them. This report presents the dominant trends impacting the legal market in 2019, and the key issues influencing the market in 2020 and beyond. We’ve highlighted sctions of the report to make it easy reading!

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WHITE PAPERS

Acing Client Communications: How to Explain an Increase in Your Rates

Susan Kostal

When it comes to pricing for legal services, the billable hour remains king. Consequently, we advise most law firms to get in the habit of raising their standard hourly rates on an annual basis, especially for new clients…a small increase every year across all time-keepers. This article provides some great guidance on how to justify a rate increase to your clients. Talk to them about your firm’s investments in technology and talent development.

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WHITE PAPERS

2017 Report on the State of the Legal Market

Georgetown Law and Thomson Reuters

The past decade has seen unprecedented change and disruption in the legal market. Sparked by the Great Recession of 2008, the pressure on today’s law firms is more intense than ever. As the market evolves over time, there will be winners and there will be losers. According to this year’s report, here are four important areas to which your law firm should pay close attention:

  • Unrelenting Focus on Profitability
  • Focus on Expanding Your Leverage Model
  • Clear Focus on Your Firm’s Core Practice Areas
  • New Focus on Supply Chain Management

This is a great report to circulate to your partners and discuss what it means to your firm at an upcoming partnership meeting.

As Charles Darwin observed in his theory of evolution, the species with the best chance of survival are not always the strongest and the smartest. They are the ones most adaptable to changes in the environment.

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WHITE PAPERS

Guide to Value-Based Fees

Association of Corporate Counsel

Companies are changing the way they buy legal services – gradually in some instances, drastically in others. The hourly rate billing model that has ruled for decades is giving way to a greater focus on terms emphasizing value delivered instead of time spent. Against this backdrop, value-based fee structures are seen as an effective way to manage cost, and it goes far beyond just the dollars. This White Paper is written from the perspective of in-house counsel.

 

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WHITE PAPERS

Future Law Office: Technology’s Transformation of the Legal Field 

Robert Half Legal

Many vendors and consultants to the legal industry publish self-serving articles and White Papers as part of their marketing programs. In many cases, however, they’re little more than poorly disguised sales brochures promoting products and services they offer law firms. But this one is solid. It’s well-researched and chocked full of expert opinions on how technology has impacted lawyers and law firms.

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WHITE PAPERS

Legal Pricing in Transition  

Jim and Matt Hassett, LegalBizDev

Legal pricing is changing as a result of client pressures for efficiency on both hourly and non-hourly matters and the increasing use of alternative fee arrangements, and law firms are being forced to rethink their approach. This paper includes interviews with pricing leaders from a number of large firms that are working to better understand their costs, improve value creation, measure value, and apply project management techniques to control both cost and value. It ends with eight predictions, including a continuing increase in competition and that to succeed in the future law firms will be required to put more emphasis on both initial pricing and subsequent project management.

 

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WHITE PAPERS

The MPF 2010 Annual ConferenceA Summary of Discussion Points and Findings 

Charles F. Huxsaw and John Remsen, Jr.

Over 90 managing partners, firm leaders and top consultants to the legal industry participated in The MPF 2010 Annual Conference on April 29th in Atlanta, Georgia. This comprehensive White Paper summarizes the key findings revealed through the use of state-of-the-art Audience Participation Technology. It focuses on how law firms approach strategic planning and the role of the managing partner; including what they do, how much time they spend in the role and how they get paid for all that non-billable effort. This is really good stuff.

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WHITE PAPERS

The Current Economic Environment – What Firm Leaders Are Saying

John S. Smock, John W. Sterling and Peter A. Giuliani

Forum Faculty member John Smock and his partners recently wrote this assessment of how law firms are performing in the midst of the current economic downturn. And it’s not as bad as you might think for the well-managed law firm.   

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WHITE PAPERS

Practical Advice to Improve Your Firm’s Profitability

From the inaugural issue of the Managing Partner Forum newsletter, firm leaders reveal their top management concerns and thoughts on strategic planning. Our response? It’s time to assume the role of CEO in order to make the firm profitable.

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WHITE PAPERS

Mid-Size Firm Report Is the Market for Mid-Size Law Firms Finally Stabilizing?

By Thomson Reuters Peer Monitor

This is a two page snap-shot of the marketplace for mid-size law firms so far in 2014 according to Peer Monitor. Although lagging the AmLaw 200 firms in key performance measures, the market appears to be getting better for MidLaw. Now that things are a bit more settled, it’s a great time to regroup as a firm and plan for the future. Those law firms that innovate and embrace change will likely emerge as the leading firms of tomorrow.

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ECONOMIC SURVEYS

The Lawyer's Guide to Increasing Revenue:  Unlocking the Profit Potential in Your Firm

Arthur G. Greene

Increasing Revenue ($79.95, ABA Publishing) provides specific action steps – including practical advice in areas such as billable hours, rates, collections and intake – to improve the revenue and profitablty of your firm. The book includes a CD-ROM with sample policies, worksheets and supporting documents.

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BOOKS

Managing the Professional Services Firm

David H. Maister

If you had to pick just one book to read to be more a more effective managing partner, this is it. Managing the Professional Services Firm ($26.00, Free Press), written by David Maister, covers a wide array of topics ranging from strategy to profitability, marketing to motivating employees. This should be in every managing partner's library. 

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BOOKS
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Five Ways to ImproveYour Law Firm’s Culture

Mary Redzic

In her article, Mary identifies five impactful ways to build and improve your firm’s culture so you attract and retain the best legal talent; so your lawyers and staff who work efficiently and effectively as a team in handling client matters and generating new matters and clients; in an organization with an exciting plan for the future and in which all lawyers and support staff are valued and appreciated. To improve the culture at your firm, Mary recommends the following:

  • Get to the Root of the Problem
  • Always Lead by Example
  • Don’t Rely on HR to Handle Everything
  • Increase Teamwork and Collaboration
  • Deliver Happiness to Your People

For each of the five ways to improve culture, she identifies a fantastic resource to help.

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ARTICLES

Law Firms Demote Partners as Pressure Mounts over Profits

Sara Randazzo, The Wall Street Journal

BigLaw is aggressively demoting partners in the face of modern-day legal practice. In case you missed it, this article ran in mid-October in The Wall Street Journal. It profiles Shearman & Sterling and Chadbourne & Parke and presents a somber dose of reality as firms run more like businesses with a watchful eye on profitability. The past year and a half has seen “pervasive” trimming of partners at the nation’s top 100 law firms, says legal consultant Peter Zeughauser. “It’s very difficult for firms to deal with this issue,” says Jeffrey Lowe, head of the law firm practice at recruiting firm Major, Lindsey & Africa. “But the business pressure is forcing them to do so.” Here are few factoids presented in the article:

  • The average number of billable hours by equity partners at AmLaw 200 firms has dropped nine percent (9%) since 2007 to 1,589.
  • Fifty-six percent (56%) of AmLaw 200 firms plan to de-equitize underperforming partners in the coming year.
  • Sixty-seven percent (67%) of them plan to take it one step further and ask partners to leave the firm altogether.
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ARTICLES

The AmLaw 100: Signs of a Slowdown 

Chris Johnson

Here’s yet another report about the overall sluggish marketplace for legal services for even the largest US-based law firms. It’s a buyer’s market, and corporate clients are taking advantage as they work to reign in their spend on outside counsel. We think this long-term market trend has positive implications for smaller and mid-size law firms who find themselves in the position to provide a much more attractive “value proposition” than BigLaw. Here are few highlights of this week’s article:

  • Overall growth among the AmLaw 100 firms was anemic in 2015, slowing to its lowest level since the Great Recession in 2008. Indicators aren’t predicting an uptick anytime soon.
  • Within the AmLaw 100 firms, the top 28 firms – They use the term “Super Rich.” – are distancing themselves from the rest of the pack when it comes to financial performance with Revenue per Lawyer (RPL) or at least $1 million and Profit per Partner (PPP) of at least $2 million.
  • By any measure, Wachtell stands apart from the crowd. With just 261 lawyers, its PPP stands at an eye-popping $6.6 million. That’s $2 million more than second-place Quinn Emanual at $4.4 million.
  • The sharpest declines in financial performance in 2015 were seen at Arnold & Porter, Baker & McKenzie, Hunton & Williams and K&L Gates.

As we like to say at MPF, bigger is not always better.

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ARTICLES

Nine Vital Numbers for Your Law Firm’s Health 

Larry Port

What are the key metrics you use to assess your firm’s financial performance? For many firm leaders, it’s total firm revenue. Others look closely at billable hours and/or collections by lawyer. Others keep a watchful eye on overhead expenses and receivables. Larry is a frequent speaker about technology, productivity and the business of law and has been recognized by Fastcase as one of the top 50 innovators in the legal field. He suggests nine vital statistics, including:

  • New Clients per Month
  • Matter Budgeting
  • Utilization Rate per Timekeeper
  • Realization Rate per Timekeeper

What’s included in your firm’s financial reports? Are there any indicators you should be looking at that you’re not?

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ARTICLES

The Eight Habits of Highly Profitable Law Firms

Michael B. Rynowecer, The BTI Consulting Group

This short article highlights BTI Consulting’s analysis of more than 330 law firms and reveals that firms with the highest profits (reported or not) exhibit eight key traits that are largely responsible for their exceptional financial performance. Here are four of them:

  • Invest the time to get to know their clients, their businesses and their industries;
  • Promote internal communication and socialization throughout the year with multiple events beyond the Firm Retreat;
  • Provide exceptional client service – especially accessibility and responsiveness; and
  • Deliver a uniform client experience across practice area and offices. Is your firm consistently performing well in these areas?
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ARTICLES

Midsized Law Firms Report Things Getting Better

The ABA’a Law Practice magazine asked us to contribute an article for its finance column, drawing upon data collected at The MPF 2014 Leadership Conference. Eighty-five (85) managing partners, mostly from mid-size law firms, attended the full-day conference, and we used audience polling technology to query the crowd about a range of topics.

The article highlights data about financial performance so far this year, alternative fee arrangements and the metric most preferred by managing partners to assess their firms’ overall financial health.

 

  • 2014 Has Been a Pretty Good Year for MidLaw
    Forty-two percent (42%) of managing partners said their firms were performing about as expected so far in 2014. Thirty-six percent (36%) said they were beating expectations.
  • AFA’s Are Not Exactly Taking Off
    Forty-eight percent (48%) of managing partners reported that alternative fee arrangements (AFAs) represent less than 5% of firm revenue. Twenty-one percent (21%) said it’s in the 6-10% range. Twenty-seven percent (27%) said they proactively pitch AFAs, with 2/3 reporting little interest from clients.
  • It’s About the Bottom Line
    Twenty-five percent (25%) of firm leaders said they believe that “Total Firm-wide Profit” is the best indicator of a firm’s overall health. Twenty-one percent (21%) preferred “Revenue per Lawyer.”

We also write about succession planning in the article. Are your firm’s current crop of young lawyers up to the task of inheriting the place?

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ARTICLES

The Next Best Thing After Cutting Expenses: Collections

John T. Podbielski., Esq.

In recent years and as the Great Recession drags on, many law firms have been challenged to maintain, much less increase, their profitability. At first, they looked for ways to cut expenses. They let staff and associates go, cancelled firm retreats, slashed investments in marketing and technology and, in some cases, de-equitized underperforming partners. We're all for dealing with underperforming partners, but many of these actions are penny-wise and pound-foolish in our opinion. The real way for your firm to improve its profitability in the near-term is to get serious about your billing and collections practices. John's article offers some great ways to go about it.

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ARTICLES

Ten Tips to Improve Profit in 90 Days or Less

Eric G. Dewey

In our November MPF Flash Survey, managing partners reveal that the most effective ways their firms have improved firm profitability over the last three years. Their answers, in order of effectiveness, are 1) Improved Billing and Collections Practices, 2) Marketing and Business Development, 3) Improved Efficiency in Staffing Matters, and 4) Rate Increases, where possible. Now comes Eric Dewey offers his ten tips – ranging from dealing with underperforming partners to calling on top clients – that can be implemented in 90 days or less.  

 

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ARTICLES

Is There a Sea Change toward AFAs? In-House Counsel Give It a Solid "Maybe" 

Inside Counsel

Over half of in-house counsel – 56%, to be precise – say there has been a "sea change" in how fees are paid to outside counsel. Prompted by the pressure to reduce the overall cost of legal services and fueled by the ACC’s Value Challenge, the time seems right to affect change. Yet, the gap remains wide between the perception of fundamental transformation and the actual practice.

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ARTICLES

Study: Location, Firm Size Key to Billing Rates 

Ross Todd, Law.com

Here’s an interesting study that puts law firm billing practices under the microscope. It examines invoices received by 36 large corporate clients finds that location and firm size – not lawyer expertise – are the biggest determinants of a lawyer’s hourly rate. It also concludes that 75% of proposed rate hikes are accepted, and that a lawyer with the title of "partner" can charge up to $100 more per hour than an "associate" with the same experience.

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ARTICLES

Alternative Billing Ideas 

Audrey H. Rubin

Alternative fee arrangements (AFAs) are a hot topic these days. Just about every agenda at law firm management conferences over the past few years has at least one or two sessions on the issue. The Association of Corporate Counsel (ACC) seems to be deadly serious about them, too. Yet, most law firms are not in a very good position to act confidently. This article explains AFAs in simple and easy-to-understand terms.

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ARTICLES

15 Recession-Response Tips

Linda Oligschlaeger

Recession or not, this article from Law Practice magazine includes fifteen really good ideas for lawyers of law firms, regardless of firm size or practice mix. Many of Linda’s suggestions focus on client service and business development. None of them involve rocket science.

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ARTICLES

A Broken Business Model

Joel Henning

Henning asks "Will it take a revolution to change the way law firms operate?" Will today’s current economic crisis force law firms to rethink the old model of annual hourly rate increases? Radical ideas may not only require a change in business model, but a change to the code of professional responsibility.

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ARTICLES

Small Firms Had It Right All Along

Law Office Management and Administrative Report

Smaller and midsize firms performed much better than their “BigLaw” counterparts during the recession according to this article summarizing the findings of the Small Law Firm Economic Impact Report 2009. The reason? Less leverage, lower rates and better service. It also reports that 86% of small firms (defined as 10-90 lawyers) have had no layoffs in the last six months, and that 83% intend to maintain current compensation levels for lawyers and staff in 2009. The article appears in this month’s issue of IOMA’s Law Office Management & Administration Report. Click here to purchase the full report for $399. 

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ARTICLES

Keep an Eye on Your Firm’s Billing Practices

Law 360

According to research conducted by Samford University’s Cumberland School of Law, 55% of lawyers in private practice admit to overbilling on occasion. The temptation only becomes more severe as there is less work to be dome. Don’t let this happen at your firm! Not only is the practice unethical, it may also cause irreparable damage to one of your firm’s most valuable assets – its reputation.

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ARTICLES

Legal Strategy 101: It’s Time for Law Firms to Re-Think Their Business Model 

Wharton School of Business

This fascinating article from the Wharton Business School asserts that the global recession is forcing law firms to change the way they do business. 

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ARTICLES

Do Law Firm Compensation Systems Drive Profitability?

Edge International

While there is certainly no such thing as the "right" compensation system, here’s an interesting article from our friends at Edge Group concluding that formula-driven compensation systems hurt firm profitability.   

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ARTICLES

What is Your Law Firm Worth?

Peter A. Giuliani

Determining the value of your law firm is much more complicated than you think. See this article to find out why.

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ARTICLES

Outsourcing Your Law Firm’s Information Technology

Should your firm outsource its IT department? As the first sentence of this article reveals, the decision can be a real pain. Better inform your decision by taking an honest assessment of how your much technology your firm is currently using and how many people are using it. This read will help you consider all the options.

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ARTICLES
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A Primer on Computerized Case & Matter Management Systems

Your firm’s case management system is the backbone of your organization. Whether you use it to calendar deadlines and court dates for your litigation practice or to track your firm’s experience in a particular area of law, you can’t afford to overlook this important tool. Here’s an unbiased primer to guide you from selection to training and implementation.

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ARTICLES

Is Mandatory Retirement a Fading Relic?

Peter A. Giuliani

Should law firms require partners to retire at a certain age? Setting aside any legal issues (age discrimination anyone?), is this an archaic practice or is it critical to firm succession planning? This article argues that retirement has nothing to do with a partner’s age.

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ARTICLES

Ensuring Long-Term Firm Profitability – Folks, It’s Not Just the RPL!

Peter A. Giuliani

Giuliani looks at the issue of law firm profitability – not just in the “short run,” but more importantly, over the “long run.”


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ARTICLES

Isn’t It Time That Your Firm Develops a Strategic Plan?

Do you and your partners have a written, cohesive firm strategy? Or are you merely sharing office space with other sole practitioners? Strategic planning is the key differentiator, but it’s not for the faint of heart.

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ARTICLES

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